I joined the *saaaame* art program. They told you to get a quick website up because the galleries and art markets require it, but nothing else.
So you did what you were suppose to and added it to your business card.
It served its job – giving the galleries and markets the info they need, but it doesn’t connect with buyers or collectors.
But you’d rather make art than sit at a laptop for hours, confused as hell and overwhelmed. You’ll get back to it, right?
TAKE A LOOK INSIDE
These are these the parts of your visual branding that build a strong visual brand. We want your website to reflect your artistic style and stir up some feelings in potential collectors. I’ll guide you through creating a simple logo and choosing the right colors, fonts, and imagery.
Choose your colors, fonts & imagery
WEEK 4: DESIGN CONT. LAUNCHING & BEYOND
week 1: branding
WEEK 2: CONTENT & SEO
WEEK 3: DESIGNING YOUR WEBSITE
Words are powerful, and can make sure the right people find and read your website. This means more potential buyers! We also want to use this opportunity to showcase your art and story, so I’ll show you how to write the content and write keywords so your website shows up in online searches!
Write your website’s content & learn basic SEO
WEEK 4: DESIGN CONT. LAUNCHING & BEYOND
WEEK 1: BRANDING
week 2: content & SEO
WEEK 3: DESIGNING YOUR WEBSITE
Learn how to design a user-friendly website that turns visitors into buyers. We’ll pick layouts for your pages, figure out the best way to organize your navigation, and implement your previously chosen brand colors and logo throughout your website.
Design your website layout & pages
Week 4: design cont. launching & beyond
WEEK 1: BRANDING
WEEK 2: CONTENT & SEO
week 3: DESIGNing your website
Your website is killing it, but people need to know it exists! We’ll start with a final walkthrough to make sure your website is ready to launch, then set up Google Analytics and Google Search Console. SNOOZE FEST, but then we’ll plan your grand reveal and how to prepare for future growth.
Design cont. -Launch your new site & learn how to marketing it
WEEK 4: DESIGN CONT. LAUNCHING & BEYOND
WEEK 1: BRANDING
WEEK 2: CONTENT & SEO
WEEK 3: DESIGNING YOUR WEBSITE
It’s not easy being in the art industry. I’ve been right alongside you for 15 years, and building creative websites for 5.
Been there, sold that! 🔴
Making art is work, and there’s NO reason you shouldn’t be able to make a livable income without adding in a side job or sacrificing your lifestyle.
I’m here for the deep-poetic-artistic-cigarette-between-two-fingers-whisky-drinking-thoughts that *only* YOU AND I can understand.
Put us in a box? S*ays whoooo??*
You were made to believe tech is conforming to the evil corporate gods, however this mindset is keeping you from selling out your art.
Let’s make you a full time fine artist, get those repeat buyers fans, so that you can feel good about raising your prices and selling out your collections.
The calls will be on Fridays via zoom at 1pm EST. If you can't make it – no sweat! All calls are recorded. Submit your questions prior, to be answered live.
What time are the calls, what if I can’t make it?
The videos are bite-sized, 5-15 minutes long. Set aside a couple hours each week to take it in, work on your assignment, and submit it by Thursday 10am EST.
How much time should I dedicate to the course each week?
We’ll have a private FB group that’ll be open for the duration of the course, then a whole week after in case you have lingering questions.
You’ll submit your work by 10am EST on Thursdays for my feedback, just like I do with my 1:1 clients. I’ll send personalized feedback before the weekend so you have time to make any changes.
What kind of support can I expect during the course/after?
Shopify was MADE for e-commerce. It’s the best platform for easily selling your art in my opinion. Migration is easy. Email me before you sign up and I’ll set you up with an account!
My website is on Squarespace / Square / other platform, can I still join?
Yes, absolutely. Making money now doesn’t mean you’re making money in the future. You want to grab new attention year-round and build trust with a professional online presence. This is the first step to raising your prices too!
I already make money without a website or with my “meh” DIY website, should I still join?
You do not! Canvas to Clicks is step-by-step and we’ll build a basic website TOGETHER on Shopify. They have pre-built sections, but it’s even easier to piece together the Website Layouts I provide, then make it your own.
Do I need any prior experience with web design or Shopify?
Fine Artists don’t Quit
aka – the FAQ
Your art business IS an e-commerce business, and Shopify was MADE specifically for e-commerce. When it comes to the ease of selling, shipping, discounts, auto abandon cart emails (which is NOT standard in squarespace) - its a no brainer
What makes Shopify a good platform for my art?
Can you just do everything for me? I don't have time!
HAVE MORE QUESTIONS?