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The Productivity Journal

Louise's Home Staging

Custom Website design for an Interior Designer

Client Overview

Louise's Home Staging is a professional home staging and interior design company specializing in creating beautiful, market-ready spaces. With increasing competition in her area, Louise needed a website that would elevate her brand, showcase her expertise, and improve her online visibility through SEO.

Louise’s original website lacked a cohesive brand presence and was outdated in style. The site did not fully reflect the high-end, polished look of her home staging work, nor did it effectively highlight her services. Additionally, it was not optimized for search engines, making it difficult for potential clients to find her business online.

The Challenge

to this

from this

We focused on repositioning Louise’s brand through a strong online presence, making her stand out in a competitive market. The strategy included:

  • A visually compelling, brandable website that reflects the elegance and professionalism of her work.

  • SEO integration to improve search rankings and attract more local clients.

  • Branded photography to enhance credibility and showcase her unique staging style.

  • Updated service pages to clearly communicate her offerings and make it easy for clients to book consultations.

Strategic Approach

Strategic Approach

THE SOLUTION

Built on Showit, the new website blends aesthetics with functionality. It’s SEO-optimized, easy to navigate, and fully aligned with Louise’s brand. Key upgrades include:

  • Polished, high-end design that reflects her expertise.
  • Streamlined UX for effortless browsing and bookings.
  • Strategic SEO to boost local search visibility.
  • Mobile-friendly for a seamless experience on any device.

Website Redesign & Development

Website Redesign & Development

THE SOLUTION

THE SOLUTION

Before the redesign, Louise’s site lacked personality and visual appeal. Now, it is a powerful representation of her business, helping her establish credibility and attract high-quality clients.

Stronger Brand Presence – The website now aligns with Louise’s professional aesthetic, making her stand out in the competitive home staging market.

Enhanced Client Experience – Visitors can easily navigate her portfolio, read about her services, and book consultations.


A Website That Works 

A Website That Works 

THE results

The impact was felt immediately. Louise received positive feedback from clients and even booked a new consultation shortly after the website went live:

“I was on the phone with a client booking a consultation, and she mentioned how beautiful the website is!”

Immediate Client Engagement & Positive Feedback

Immediate Client Engagement & Positive Feedback

THE results

With her website now optimized for growth, Louise has a solid foundation to continue scaling her business. Some next steps include:

Expanding SEO Efforts – Continuing to optimize for local searches and high-intent keywords to attract more staging clients.

Content Marketing – Incorporating a blog to share staging tips, project showcases, and market insights to further establish authority.

Lead Generation Enhancements – Exploring lead magnets such as free staging guides to capture potential client interest.

Future Opportunities & Growth

Future Opportunities & Growth

what's next?

To maintain growth, Louise is considering:

Monthly SEO Optimization – Ensuring her rankings stay strong in competitive search results.

Website Updates & Maintenance – Keeping the site fresh with new portfolio additions and service updates.

Marketing & Social Integration – Leveraging the website for targeted marketing campaigns and social media promotion.

Potential Ongoing Support

Potential Ongoing Support

what's next?

LOUISES HOME STAGING, LONDON ONTARIO CANADA

APRIL TIMMERMANS

Chantels service has benefited me in many ways! She saved me time so I could focus on other aspects of my company. She made it easy for future clients to follow my website and made it look beautiful. Having a well made website goes a long way in getting clients. I am so appreciative of her!

She took my vision and made it real life! She is so talented at creating websites, I really don't know what I would have done if I did not reach out to her. She is so easy to talk to and made my personality reflect through my website. 

"She saved me time so I could focus on other aspects of my company"

Stop Letting Your DIY Website Hold You Back From Your  Marketing Efforts.