You may or may not have heard, but the Flodesk ThriveCart integration finally happened.

FUCK YES.

As a business owner, there’s nothing more exhausting than NEEDING another subscription service like Zapier to make Flodesk and ThriveCart work together. But the new Flodesk ThriveCart integration eliminates this headache completely. Heck NO MORE, BABY.

I joined Flodesk in 2020 on a whim. Back then it was a newer email marketing platform. It was beautiful and SO easy to deal with as a new and BUSY business owner (and mama running a business). You can use this link to sign up with 50% off the first year 👀.

Of course there were some limitations. But have you tried Mailchimp? ConvertKit? LOL no thanks. I’m not saying they’re bad. I’m saying I need to save my mental capacity as a business owner and I’m SO GLAD I stayed through their ups and downs. Flodesk became my ride-or-die platform for good reason.

Heads up—this integration is only available with ThriveCart Pro. Worth it though if you’re tired of Zapier + manual emails 🙃

What This Flodesk ThriveCart Integration Actually Means

Here’s the deal: this isn’t just another random tech update. The Flodesk + ThriveCart integration changes the way you handle customer journeys, period.

Previously, connecting these platforms required workarounds. Additionally, you needed Zapier subscriptions. Moreover, you dealt with delayed automations. Sometimes things just broke and you had no idea why.

Now? It’s direct.

Instant Customer Segmentation

When someone buys from your ThriveCart checkout, they’re instantly added to the right segment in Flodesk. No manual work, no delays, and no customers slipping through the cracks (been there, lol).

From day one, customers feel taken care of because they’re getting the right emails exactly when they need them.

Why I Stuck with Flodesk Through Everything

Look, I could have jumped ship when Flodesk was still figuring things out. Meanwhile, other platforms had more integrations. Similarly, they had more advanced features.

However, here’s why I stayed: Flodesk gets it. Specifically, they understand that business owners need tools that actually work without requiring a computer science degree.

The Design Factor

Have you seen Flodesk’s email templates? GORGEOUS. EASY. CHEFS KISS.

No more emails that look like they were designed in 2005

Every template is mobile-responsive, every design element is customizable, andddd, you can match your brand perfectly without hiring a designer.

The User Experience

Flodesk’s interface makes sense. Specifically, you don’t need training to figure it out. Moreover, you don’t need to watch 15 YouTube tutorials just to send a newsletter.

The truth is, if your email platform feels like a fight, you’re not going to use it. And when sending emails feels like a chore, marketing ends up on the back burner.

Example of some of their templates:

How the Flodesk ThriveCart Integration Actually Works

Surprisingly, the technical setup is simple. However, the possibilities it unlocks are powerful.

Automatic Customer Segmentation with Flodesk ThriveCart Integration

When someone purchases your beginner course through ThriveCart, they automatically get added to your “New Students” segment in Flodesk. Alternatively, if they buy your advanced workshop? They get tagged as “Pro Users.”

The whole process is instant and automatic—no lists to manage, no spreadsheets to juggle, and no risk of losing track of customers.

Triggered Email Sequences

The best part? Purchases don’t just stop at the checkout page—they trigger the exact email sequence you’ve mapped out, whether it’s a welcome series, onboarding, or bonus content.

Hitting people with the right info at the right time = happy customers, less “can I get a refund?” drama.

Setting Up Your Flodesk ThriveCart Integration Step by Step

You can read more about the integration here, and watch their video here:

or you can read the steps below:

Step 1: Connect Your Accounts

*YOU NEED A THRIVECART PRO ACCOUNT*
In your ThriveCart Pro+ dashboard, you’ll find the Flodesk integration option. Simply click connect, authorize the connection, and you’re halfway done.

Step 2: Map Your Products to Segments

Next, decide which ThriveCart products should add customers to which Flodesk segments.Here’s where strategy matters more than the tech.

Step 3: Set Up Your Automation Rules

Then, use ThriveCart’s behavioral rules to create specific actions. For instance, product purchase triggers welcome sequence. Additionally, upsell purchase adds to VIP segment. Finally, refund removes from customer list.

Step 4: Test Everything

Always test your automations before going live. Specifically, buy your own product with a test email address. Subsequently, make sure the automation works as expected.

Even MORE Flodesk Integrations:

The ThriveCart integration isn’t happening in isolation. Instead, Flodesk is building connections with tools you’re already using.

Squarespace Integration

Squarespace users, rejoice: signups now flow directly into Flodesk. Bye-bye, CSV hell.

Manychat Integration

This is huge for businesses using Instagram and Facebook marketing. Specifically, your Manychat conversations can automatically add people to Flodesk segments.

For example, someone responds to your Instagram story? They get added to your warm leads list. Similarly, someone completes your chatbot sequence? They get tagged appropriately.

Canva Integration

Design your opt-in magnets in Canva, then connect them directly to Flodesk landing pages. As a result, this streamlines your entire lead magnet creation process.

Honeybook Integration

For service providers using Honeybook, this integration automatically adds new clients to your customer email lists. Additionally, project starts get added to onboarding sequences.

QuickBooks Integration

Meanwhile, your purchase data syncs automatically between platforms—making it way easier to track customer lifetime value and run targeted campaigns.

Why Email Marketing Still Matters

Before we dive deeper into the technical stuff, let’s remember why email marketing matters in 2024.

You Own Your Email List

Social media platforms change algorithms. They delete accounts. They charge for reach. Your email list belongs to you.

Higher Conversion Rates

Email consistently outperforms social media for conversions. People who join your email list are more interested in your offerings.

Direct Communication

Email lets you communicate directly with your audience. No algorithm decides who sees your message.

Better Customer Relationships

Regular email contact builds stronger relationships than occasional social media interactions. This is especially important during slow seasons when you need to maintain customer engagement. I’ve written about strategic approaches for sustainable business growth during quieter periods that rely heavily on email marketing.

Flodesk’s Advantages for Brand Integration

One thing that sets Flodesk apart is how easily it integrates with your brand identity.

Custom Fonts and Brand Integration

Unlike most email platforms, Flodesk lets you use your actual brand fonts. Specifically, not just web-safe fonts. Instead, your actual brand fonts. I’ve written a complete guide on uploading custom fonts to Flodesk because this feature is such a game-changer.

So ultimately, this means your emails look like extensions of your website and marketing materials. WINNER WINNER CHICKEN DINNER

Brand Color Matching

Upload your brand colors once and use them across all your email designs. As a result, there’s no more approximating colors or dealing with platform limitations.

Logo Integration

Meanwhile, your logo integrates seamlessly into email templates. Specifically, proper sizing, placement, and brand consistency across all communications.

Template Customization

Start with Flodesk’s beautiful templates, then customize everything to match your brand. For instance, colors, fonts, layout, imagery – everything is adjustable.

How I’m Going to Use Flodesk + ThriveCart in My Business

I haven’t built out every workflow yet (this integration is still brand new!), but here’s how I plan to set it up in my own business:

When someone books my Website in a Week, ThriveCart will drop them straight into a Flodesk onboarding sequence. They’ll get a warm welcome, a prep checklist, and reminders so everything runs smoothly before we even dive into design. No scattered emails, no chasing info—just a streamlined process from the start.

For my digital product, ChatGPT Prompts for SEO-Optimized Blogs, the flow will look completely different. Buyers will be tagged into a product-specific segment that sends them a thank-you + delivery email, a quick-start guide to get them using the prompts right away, and a follow-up with extra blogging tips. I’ll also include a light upsell into my monthly blogging retainer for people who realize they’d rather hand it off entirely.

Honestly? It’s the difference between me chasing down emails at midnight and me actually having a life. That alone makes this integration worth it.

Why I Use ThriveCart as a Website Strategist

I don’t just recommend ThriveCart because it integrates with Flodesk (though that’s a massive win). I use it because it makes running my business easier—and that matters just as much as slick design or advanced automations.

When you’re juggling being a default parent, building out services, digital products, marketing, replying to emails, and working on client projects, the last thing you need is five different checkout platforms, another subscription bill, and endless tech headaches.

ThriveCart keeps everything in one place: my offers, my payments, and my customer data.

Here’s what I love most:

• One-time cost. Unlike most platforms that hit you with $97/month just to host your products, ThriveCart is a lifetime deal. I paid once, and that’s it.
• Simple payments. Setting up monthly plans, subscriptions, or pay-in-full options takes minutes, not hours. Plus, I can change currencies when I’m working with clients in different countries.
• All my offers, one dashboard. Services and digital products—it’s all managed under the same roof. No duct-taping tools together, no “where did that payment go?” panic.
  

As a business owner, I care about clean AND EASY systems.

If my checkout process is messy, it doesn’t just cost me money—it chips away at the client experience. ThriveCart solves that by being straightforward, affordable, and scalable without adding another monthly drain on my budget.

Email Marketing Without the Overwhelm

The Flodesk ThriveCart integration eliminates one of the biggest pain points in email marketing automation. No more Zapier subscriptions. No more manual list management. No more delayed customer communications.

If you’ve been waiting for the right time to upgrade your email marketing, this is it. The integration makes Flodesk even more powerful for businesses serious about customer communication.

Start your Flodesk trial today and experience email marketing that actually works with your business, not against it. Use my link for 50% off your first year and see why thousands of business owners have made the switch.

Your customers deserve better email experiences. Your business deserves better automation. The Flodesk ThriveCart integration delivers both.

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